[13.02] Kim Hyun Joong's chicken endorsement gets a big award
source: Nate news
translations: (Chinese) xinhm@HJC + (english) OdeDS@SS501ODE.Bs.com
Repost with full credits ne, thank you~^^
Fried chicken chain outlet Hotsun has clinched an award on the '2010 Korea First Brand Awards' that is joint by Korea economic news and expenditure organization held on the 9th, it is the "roasted chicken department outlet's best brand award".
This time, it is through the sales rate of the brand, market share as well as marketing mixes and the brand's recommendation are the basic requirements to select the best brand award.
There were a total of 1,009,372 consumers participated in this street survey from 2009 December 21~30.
Hotsun fried chicken, in these areas, quality, nourishment, service, price value, satisfaction, and the intention of wanting to purchase the chicken again, in these areas, it has achieved high scorings.
Kim Dong Jin, Hotsun's fried chicken chain outlet representative has expressed, "This is 2010 Republic of Korea's first big award of the brands, because this is the choice made by consumers and customers themselves so it is more meaningful" "we won't be satisfied with just this big prize, we will continue to work harder to entice more consumers to be satisfied with our products, work harder to become a brand that's recognized by more customers."
Takeaway chain outlet Hotsun fried chicken is the very first brand to open up the market for roasted chicken, in 2009 it has invited SS501's Kim Hyun Joong to be its ambassador, this has caused it to be become a nationwide well-known brand. Hotsun fried chicken (www.hotsun.co.kr) has exceeded 350 outlets in 2009 September. It has maintained 120% and above of annual sales growth rate for 4 consecutive years.
